From the intricate designs of Donatella Versace, to the bold looks of Christian Siriano, these along with other famous designers know how to drop prices to get massive feedback from blue collared workers. Targeting small, well-known and affordable stores is how these fashionistas make a profit. The rare material draped across mannequins and the baffling luminescence from the earth’s elements draw shoppers nearer to their long anticipated desires.
Collaborations are all about giving average Americans a slice of the other half of the pie. The willingness of a pricey brand to drop their prices low enough to fit peoples standards measures how much merchandise they will sell. It’s a war between steep and cheap.
These 10 well-known designers show sympathy toward average everyday Americans who only dream to have the rare materials they see in shop windows on their backs. These are the recent designer collaborations that know how to get the attention of the ninety-nine percent. These rare moments in time are enough to stop people from what they’re doing and put one word in mind, shopping.
10. Growing fast in popularity, Dr. Martens are being worn as everyday footwear. With Dr. Martens being worn by 80% of Americans, there’s no doubt that any collaboration with this shoe will be successful. With various colors such as blue, red and green and different materials such as shiny patent leather and real, colored straw-like horsehair, another diverse look was still to be found. Swarovski crystals were the perfect ally for this shoe. Lets face it; people are drawn to things they can’t afford. Dr.Martens for Swarovski gives people the chance to have the best of both.
9. Before designers showcase their clothing lines they often see how it sells in smaller stores first. Jason Wu, well known for his black cat designs has collaborated with Target to show people who don’t wear designer what they’re missing. Rather than to wear the clothes that society ultimately tells you to wear, why not stand out and showcase a new sense of fashion that will be recognized by many.
8. Using colors like blue, orange, purple and teal, J.W. Anderson kicks Spring 2012 in with custom-made 7inch pumps for Aldo.
7. With prom season around the corner Alberta Ferretti is releasing a line of braided strap dresses for Macy’s Impulse line. Inspired by blooming cherry blossom trees, Ferretti’s line will include bright colored dresses that will be hard to miss.
6. TopShop also has a huge spike in sales because of the simple fruitful designs of Mark Katrantzou.
5. Having many names affiliated with it, such as Hollister and Aeropostale, American Eagle has changed up its style from classic beachwear for hot, tan buff guys to chic heels for on-the-go women. Finely Crafted, Sam Edelman heels bring out high fashion couture realness on the beach.
4. Christian Siriano shoes have caused a surplus of people to go and shop at the unnoticed store called Payless. Since Payless has been known for providing the needs and not the wants for society, a change like this can cause a positive impact for years to come. Selling shoes ranging from teens to older woman, people get to show their captivating styles while showing off the slimness of the stiletto.
3. The mature fashions of Manolo Bhlanik intertwined with the professional suits of J.Crew have made a cute shoe for the Fall 2012 season. The preppy brand has revamped the classic heel by adding various colors and prints. The notable, high priced designer has brought its prices down to a more humane level.
2. Inspired by toddlers and deformed colored blotches, Diane Von Furstenberg has made it part of her duty to observe these toddlers and make a line that exemplifies how playful and carefree these whippersnappers are. DVF has partnered up with Gap Kids to celebrate and help the development of our children. By showing pictures and colors on frilly shirts and dresses children are able to recognize and adapt to the world around them.
1. The face of a snake haired Gorgon plated in gold is seen as beautiful for Donatella Versace. Fascinated with Greek Mythology, Gianni Versace was inspired by the depiction of Medusa. Also inspired by palm tree shadows, white beaches and orange colored sunsets, Versace has created a cruise collection for the top affordable clothing brand, which is H&M.
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