THE HIGHEST GROSSING SEASON ON RECORD UP 5.9% FROM LAST SEASON
ATTENDANCE UP 5.4%
(New York, NY)– The Broadway League has released end-of-season statistics for the 2010 – 2011 season, which began May 24, 2010 and ended May 29, 2011. For the 2010 – 2011 season, which was a 53-week year, Broadway shows yielded $1,080,562,880 in grosses, and total attendances reached 12,534,595.
To account for variances in the calendar year and in an effort to maintain an end-of-May end to the season, a 53rd week is added every seven years. (The last 53-week year was 2004; next one will be 2018).
Grosses are up 5.9% from last season. Attendance is up 5.4% from the 2009– 2010 season.
As a point of reference, attendance through week 52 was 12.26 million, which was up 3.1% over last year’s 52-week season. Grosses as of last week totaled $1.057 billion and were still the highest grossing of any season on record (up 3.6% over last year).
“The diversity of shows currently on Broadway succeeds in providing something for everyone, so it’s no accident that we’re having the biggest season in our history and even in the toughest economic times have over a 5% increase in attendance year-over-year,” commented Charlotte St. Martin, Executive Director of The Broadway League. “Great seats to a season that has entertained, inspired and moved our audiences are easy to buy online, by phone, or in person at theatre box offices. Theatregoers can see a Broadway show any night of the week at various curtain times.â€
2010-2011 season: 42 shows opened (14 musicals, 25 plays and 3 specials)
Season Gross Gross Total Attendance
2010-2011 $1.08 billion* 12.53 million*
2009-2010 $1.02 billion** 11.89 million**
*53 weeks
**52 weeks
The Broadway League, founded in 1930, is the national trade association for the Broadway industry. The League’s 700-plus members include theatre owners and operators, producers, presenters, and general managers in about 200 North American cities, as well as suppliers of goods and services to the theatre industry. Each year, League members bring Broadway to nearly 30 million people in New York and on tour across the U.S. and Canada. Visit www.BroadwayLeague.com. Follow on Twitter @TheBwayLeague or on www.Facebook.com/BroadwayLeague.
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