Presented by Galaxy Comic and Collectibles III, The Greatest Documentary Review Ever Written

Before we get this review underway, we’d just like to say that this review is presented by Galaxy Comics and Collectibles III in Brooklyn, NY.

For more information on Galaxy Comics III, you can go to their Facebook page here or call them at 718-623-1234. They also have two other stores- Galaxy I is located at 429 5th Ave, (718) 499-3222 and Galaxy II is in Bay Ridge at 6823 5th Ave, (718) 921-1236. You can also e-mail them at [email protected].

Morgan Spurlock has made a name for himself over the past decade as a director and writer of such classic documentaries “Super-Size Me” and “Where in the World is Osama Bin Laden,” but his newest documentary, “Pom Wonderful Presents: The Greatest Movie Ever Sold,” may be the best.

Hilarious yet extremely educational throughout, Spurlock exposes the world of product placement in the film industry. After a quick history lesson on product placement, he discusses how important the ad companies are in order to get your movie seen by the masses. He then goes through the process himself, in order to get his movie out there.

This is where the film shines. Taking the viewer into the boardrooms and meetings with him, it’s interesting to hear him say, “This is the movie, right now,” as well as the companies’ reactions to his antics. Even more interesting is watching him “discover his brand” and learn about everything advertizing companies do in order to ensure their products are seen in films.

The amount of work and pressure Spurlock has on him during this process cannot be understated. Many of the companies involved, such as JetBlue airlines, Pom Wonderful, Sheetz and Ban, all have stipulations in their contracts with Spurlock that need to be met before he can be paid.

This pressure plays nicely alongside “the mindful and playful” mindset Spurlock has while going through this incredibly difficult process.

Considering that, this is a topic that albeit fun, could be slightly heady for someone who doesn’t understand the movie or media business. However, Spurlock is completely down to earth, and hilarious throughout, as he approaches big companies such as Nintendo and Ford via telephone to no avail. Being able to see the step-by-step process of getting your film paid for is a wild ride.

It is also filled with passion and heart and is much more than charming. You can see during several conversations with his lawyers and staff over the course of the film that Spurlock is concerned with how his artistic ethics will be looked at once the film is completed. Fearing “selling out,” Spurlock engages several Hollywood directors including Quentin Tarantino and Brett Ratner, among others on the topic. He also enlists the aid of Donald Trump, Norm Chomsky and Ralph Nader, so they can put the topic in clearer classification with the audience. Hearing all three of these men discuss product placement and seeing them so comfortable with Spurlock adds an extra element of depth, intrigue and support to the film.

On top of that, all three are all funny in their own way and bring out the witty, cheeky Spurlock any fans of his work over the years have come to love.

Overall, this is the type of documentary that non-fans of the genre will love, while doc-geeks too will fall in love with both the concept and Spurlock’s delivery of the subject. Able to maintain an education, yet carefree duality through, Spurlock’s newest documentary is one of the best this year.

Just in case you forgot, this review was presented by Galaxy Comics III in Brooklyn , NY. For more information on Galaxy Comics III, you can go to their Facebook page here or call them at 718-623-1234 They also have two other stores- Galaxy I is located at 429 5th Ave, (718) 499-3222 and Galaxy II is in Bay Ridge at 6823 5th Ave, (718) 921-1236. You can also e-mail them at [email protected].

*Note: ReviewFix.com was not swayed in any way to write a favorable review of this film, in spite of the plethora of Mane and Tail Shampoo, Sheetz plastic cups and Pom Wonderful products they were given after the critics screening this past Tuesday.

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About Patrick Hickey Jr. 14230 Articles
Patrick Hickey Jr. is a full-time Assistant Professor of Communication & Performing Arts and Director of the Journalism program at Kingsborough Community College and is the chairman of the City University of New York Journalism Council. He is the Founder and Editor-In-Chief of ReviewFix.com. He's also a former News Editor at NBC Local Integrated Media and National Video Games Writer at Examiner.com where his work was mentioned in National Ad campaigns by Disney, Nintendo and EA Sports. Hickey was also the Editor-In-Chief of two College Newspapers before he received his BA in Journalism from Brooklyn College. Hickey's work has been published in The New York Daily News, The New York Times, Complex, The Hockey Writers, Yahoo!, Broadway World, Examiner, NYSportScene Magazine, ProHockeyNews.com, GothamBaseball.com, The Syracuse Post-Standard, Scout.com and the official sites of the Brooklyn Aces and New York Islanders. His first book, The Minds Behind the Games: Interviews With Cult And Classic Video Game Developers was released in April 2018 and is chock full of interviews with legendary developers. His second book in the series, The Minds Behind Adventures Games, was released in December 2019. His third book, The Minds Behind Sports Games, was released in September 2020. His fourth book, The Minds Behind Shooter Games, was released in March 2021. The Minds Behind Sega Genesis Games and The Minds Behind PlayStation Games were released in 2022 and The Minds Behind PlayStation 2 was published in January 2023. Hickey is also a contracted comic book writer, currently penning his original series, "Condrey," as well as "The Job," "Brooklyn Bleeds" "Dem Gulls" and "KROOM" for Legacy Comix, where he serves as founder, owner and Editor-in-Chief. Hickey Jr. is also a voice actor, having starred in the 2018 indie hit and 2019 Switch, PS4 and Xbox One release, The Padre (also serving as English language Story Editor), from Shotgun With Glitters. The sequel, The Padre: One Shell Straight to Hell was released in February 2021- Hickey also served as a Story Editor and Lead Voiceover performer. He has also done narration and trailers for several other titles including The Kaiju Offensive, Relentless Rex and Roniu’s Tale. Hickey is also the lead voiceover performer on Mega Cat Studios’ upcoming title WrestleQuest, responsible for nearly 90 characters in the game, as well as Skybound's Renfield: Bring Your Own Blood, where he voices both Dracula and Renfield, as well as several other characters. He also stars in Ziggurat Interactive’s World Championship Boxing Manager 2, where he performs the VO of nearly every male character in the game. He also worked on the Atari VCS’s BPM Boy.

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