Review Fix 2014 NYCC Coverage: Heather Einhorn Talks Epic Cookies

Review Fix chats with Heather Einhorn from Einhorn’s Epic Cookies, who discusses her yummy creations, which are the official cookies of the 2014 New York Comic Con. From the wide range of flavors and comic book branding attached to the brand, Epic Cookies are not your average snack. Add bacon to the mix and you have a treat fit for a superhero.

For more information on Einhorn’s Epic Cookies, click here.

Review Fix: How did the plan to make the cookies the official cookie of the 2014 New York Comic Con come to be?

Heather Einhorn: Well we figured if we were going to bring our cookies to NYCC – we’d better make it official.

Review Fix: What will your brand’s Comic Con presence be like?

Einhorn: Aside from being the show’s official cookie, we’ll be at our booth #130 with all our crazy flavors of cookies and space unicorn comics of course. Also, if you show up for the Adult Swim Boat Party early, you might just get your hands on some EPIC cookies!

Review Fix: What makes these cookies so epic?

Einhorn: Usually my first answer is bacon. There is nothing more epic than bacon… What we’ve tried to do with all our cookies (including our Romsey peanut butter, chocolate chip, bacon cookie) is take the cookie craziness and turn it up to 11.  The crazier the flavors, the more epic the cookie.

Review Fix: What cookies/snacks did you love as a kid and how did they play a role in Epic Cookies?

Einhorn: Well that’s a tough one, considering I never met a cookie I didn’t like.  I had two favorite snacks as a kid – any cookie and cereal with ice cold milk. As a kid, I was always SO excited when prizes would magically appear in my cereal. In particular, I remember pulling a ninja turtles bowl out of a cereal box and being just SO pumped that something even-more-awesome came out of my already awesome cereal. One of the things we’re trying to do with Einhorn’s Epic Cookies is bring back that “prize inside” excitement for everyone – kids and adults!

Review Fix: What comic book characters do you think would love your cookies? Why?

Einhorn: Wow, that is an awesome question. I would say all of them. I can’t think of a comic book character that doesn’t like delicious cookies….except Lex Luthor…he seems like he would not be into cookies.

Review Fix: What are your goals for the brand moving forward?

Einhorn: Total world domination….Or if that does’t work out – bringing awesome cookies and crazy unicorns to the world. Our goal as a a brand is to create as much fun as possible for everyone.

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About Patrick Hickey Jr. 14230 Articles
Patrick Hickey Jr. is a full-time Assistant Professor of Communication & Performing Arts and Director of the Journalism program at Kingsborough Community College and is the chairman of the City University of New York Journalism Council. He is the Founder and Editor-In-Chief of ReviewFix.com. He's also a former News Editor at NBC Local Integrated Media and National Video Games Writer at Examiner.com where his work was mentioned in National Ad campaigns by Disney, Nintendo and EA Sports. Hickey was also the Editor-In-Chief of two College Newspapers before he received his BA in Journalism from Brooklyn College. Hickey's work has been published in The New York Daily News, The New York Times, Complex, The Hockey Writers, Yahoo!, Broadway World, Examiner, NYSportScene Magazine, ProHockeyNews.com, GothamBaseball.com, The Syracuse Post-Standard, Scout.com and the official sites of the Brooklyn Aces and New York Islanders. His first book, The Minds Behind the Games: Interviews With Cult And Classic Video Game Developers was released in April 2018 and is chock full of interviews with legendary developers. His second book in the series, The Minds Behind Adventures Games, was released in December 2019. His third book, The Minds Behind Sports Games, was released in September 2020. His fourth book, The Minds Behind Shooter Games, was released in March 2021. The Minds Behind Sega Genesis Games and The Minds Behind PlayStation Games were released in 2022 and The Minds Behind PlayStation 2 was published in January 2023. Hickey is also a contracted comic book writer, currently penning his original series, "Condrey," as well as "The Job," "Brooklyn Bleeds" "Dem Gulls" and "KROOM" for Legacy Comix, where he serves as founder, owner and Editor-in-Chief. Hickey Jr. is also a voice actor, having starred in the 2018 indie hit and 2019 Switch, PS4 and Xbox One release, The Padre (also serving as English language Story Editor), from Shotgun With Glitters. The sequel, The Padre: One Shell Straight to Hell was released in February 2021- Hickey also served as a Story Editor and Lead Voiceover performer. He has also done narration and trailers for several other titles including The Kaiju Offensive, Relentless Rex and Roniu’s Tale. Hickey is also the lead voiceover performer on Mega Cat Studios’ upcoming title WrestleQuest, responsible for nearly 90 characters in the game, as well as Skybound's Renfield: Bring Your Own Blood, where he voices both Dracula and Renfield, as well as several other characters. He also stars in Ziggurat Interactive’s World Championship Boxing Manager 2, where he performs the VO of nearly every male character in the game. He also worked on the Atari VCS’s BPM Boy.

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