Review Fix Exclusive: Julie Haddon Talks Scribd and Marvel Comics Partnership

February 11, 2015 Patrick Hickey Jr. Books & Comics 0

Review Fix chats with Julie Haddon, VP of Editorial and Marketing at Scribd, who breaks down the new partnership between Scribd and Marvel Comics which brings thousands of classic comics, including access to hundreds of Marvel’s collected editions starring Iron Man, Captain America, Spider-Man, Guardians of the Galaxy, the Hulk, and more to the subscription-based reading and audio book service.

Review Fix: How does this new agreement with Marvel change the way Scribd does business?

Julie Haddon: We’re keeping the same $8.99 flat monthly fee; we’re just adding even more value with the addition of over 10,000 comics for our subscribers. Scribd now includes more than one million titles and is the first service to offer e-books, comics and audiobooks all under one roof.

Review Fix: How did the agreement come to be? Who reached out to who? What was the process like?

Haddon: This is something we’ve been thinking about for quite some time. It was important from a product perspective to build an experience comic book fans would love. From a content perspective, we started approaching publishers last year and quite a few were eager to sign on early. We’ll be working to sign even more deals and add additional titles in the coming weeks and months.

Review Fix: How do both companies benefit?

Haddon: From the publishers perspective, we’re introducing their works to a whole new audience resulting in an all-new revenue stream.  As for us, we’re able to offer an even more expansive library of work to our readers and appeal to book lovers, comics fans, and readers who may enjoy both.

Review Fix: What are your goals for the new partnership?

Haddon: We think there’s a huge opportunity to help even more people discover and love comics. Whether existing fans want to go back and binge read their favorites or new fans want to discover the story behind Spider-Man before they see him on the big screen, we’re able to appeal to both, unique audiences.

Review Fix:  Bottom line, why should a comic fan be excited about this?

Haddon: Comic fans are some of the most voracious and passionate readers around. We all have our prized collections and that wont change. What is unique is that now we have the opportunity to browse and discover like never before, all for one flat monthly fee. The unlimited, cross-publisher access to titles from Marvel, IDW, Top Shelf, Boom Studios, Dynamite, and more is unprecedented. What’s more, your subscription also gets you access to our massive book and audiobook collections, so you can binge on books as well as comics.  To put it simply, there’s something for every comics fan.

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About Patrick Hickey Jr. 14263 Articles
Patrick Hickey Jr. is a full-time Assistant Professor of Communication & Performing Arts and Director of the Journalism program at Kingsborough Community College and is the chairman of the City University of New York Journalism Council. He is the Founder and Editor-In-Chief of ReviewFix.com. He's also a former News Editor at NBC Local Integrated Media and National Video Games Writer at Examiner.com where his work was mentioned in National Ad campaigns by Disney, Nintendo and EA Sports. Hickey was also the Editor-In-Chief of two College Newspapers before he received his BA in Journalism from Brooklyn College. Hickey's work has been published in The New York Daily News, The New York Times, Complex, The Hockey Writers, Yahoo!, Broadway World, Examiner, NYSportScene Magazine, ProHockeyNews.com, GothamBaseball.com, The Syracuse Post-Standard, Scout.com and the official sites of the Brooklyn Aces and New York Islanders. His first book, The Minds Behind the Games: Interviews With Cult And Classic Video Game Developers was released in April 2018 and is chock full of interviews with legendary developers. His second book in the series, The Minds Behind Adventures Games, was released in December 2019. His third book, The Minds Behind Sports Games, was released in September 2020. His fourth book, The Minds Behind Shooter Games, was released in March 2021. The Minds Behind Sega Genesis Games and The Minds Behind PlayStation Games were released in 2022 and The Minds Behind PlayStation 2 was published in January 2023. Hickey is also a contracted comic book writer, currently penning his original series, "Condrey," as well as "The Job," "Brooklyn Bleeds" "Dem Gulls" and "KROOM" for Legacy Comix, where he serves as founder, owner and Editor-in-Chief. Hickey Jr. is also a voice actor, having starred in the 2018 indie hit and 2019 Switch, PS4 and Xbox One release, The Padre (also serving as English language Story Editor), from Shotgun With Glitters. The sequel, The Padre: One Shell Straight to Hell was released in February 2021- Hickey also served as a Story Editor and Lead Voiceover performer. He has also done narration and trailers for several other titles including The Kaiju Offensive, Relentless Rex and Roniu’s Tale. Hickey is also the lead voiceover performer on Mega Cat Studios’ upcoming title WrestleQuest, responsible for nearly 90 characters in the game, as well as Skybound's Renfield: Bring Your Own Blood, where he voices both Dracula and Renfield, as well as several other characters. He also stars in Ziggurat Interactive’s World Championship Boxing Manager 2, where he performs the VO of nearly every male character in the game. He also worked on the Atari VCS’s BPM Boy.

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