Examiner Exclusive: Inside Disney’s Playmation Project

Nitin Chawla – Disney Consumer Products’ VP of Innovation discusses their new Playmation line of toys and games. Utilizing wear-on toys and the AvengersNet app kids and adults can go on all types of adventures with their favorite Marvel characters.

For those who are unfamiliar, how does Playmation work?

Nitin Chawla: Playmation takes the technology you’re familiar with—smart toys, wearables, Bluetooth Low Energy, the Cloud, motion sensors, and more—and combines them to create a unique experience in which toys interact not only with the kids who play with them, but with each other. Along with the system’s companion app, the toys in Playmation update classic play for the digital generation—allowing kids to become part of the story in real life.

In all of these scenarios, kids can interact with smart figures and other toys in the system, train with each other or engage in free play to build their skill set. Using the AvengersNet app, kids can also keep track of their performance, explore new missions and visualize their progress with the help of their favorite Avengers heroes and heroines.

Continue Reading This Article From Review Fix Editor-In-Chief Patrick Hickey Jr. at Examiner.com

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About Patrick Hickey Jr. 13866 Articles
Patrick Hickey Jr. is a full-time Assistant Professor of Communication & Performing Arts and Director of the Journalism program at Kingsborough Community College and is the chairman of the City University of New York Journalism Council. He is the Founder and Editor-In-Chief of ReviewFix.com. He's also a former News Editor at NBC Local Integrated Media and National Video Games Writer at Examiner.com where his work was mentioned in National Ad campaigns by Disney, Nintendo and EA Sports. Hickey was also the Editor-In-Chief of two College Newspapers before he received his BA in Journalism from Brooklyn College. Hickey's work has been published in The New York Daily News, The New York Times, Complex, The Hockey Writers, Yahoo!, Broadway World, Examiner, NYSportScene Magazine, ProHockeyNews.com, GothamBaseball.com, The Syracuse Post-Standard, Scout.com and the official sites of the Brooklyn Aces and New York Islanders. His first book, The Minds Behind the Games: Interviews With Cult And Classic Video Game Developers was released in April 2018 and is chock full of interviews with legendary developers. His second book in the series, The Minds Behind Adventures Games, was released in December 2019. His third book, The Minds Behind Sports Games, was released in September 2020. His fourth book, The Minds Behind Shooter Games, was released in March 2021. The Minds Behind Sega Genesis Games and The Minds Behind PlayStation Games were released in 2022 and The Minds Behind PlayStation 2 was published in January 2023. Hickey is also a contracted comic book writer, currently penning his original series, "Condrey," as well as "The Job," "Brooklyn Bleeds" "Dem Gulls" and "KROOM" for Legacy Comix, where he serves as founder, owner and Editor-in-Chief. Hickey Jr. is also a voice actor, having starred in the 2018 indie hit and 2019 Switch, PS4 and Xbox One release, The Padre (also serving as English language Story Editor), from Shotgun With Glitters. The sequel, The Padre: One Shell Straight to Hell was released in February 2021- Hickey also served as a Story Editor and Lead Voiceover performer. He has also done narration and trailers for several other titles including The Kaiju Offensive, Relentless Rex and Roniu’s Tale. Hickey is also the lead voiceover performer on Mega Cat Studios’ upcoming title WrestleQuest, responsible for nearly 90 characters in the game, as well as Skybound's Renfield: Bring Your Own Blood, where he voices both Dracula and Renfield, as well as several other characters. He also stars in Ziggurat Interactive’s World Championship Boxing Manager 2, where he performs the VO of nearly every male character in the game. He also worked on the Atari VCS’s BPM Boy.

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