Review Fix Exclusive: Travis Reilly Talks New York Bootleg And More

Review Fix chats with the Founder and CEO of New York Bootleg, Travis Reilly, who discusses his awesome, tongue-in-cheek New York Islanders clothing line. Reilly also discusses the brand’s goals for the future and some hockey.

For more information on the T-Shirt Line, Click Here.

Review Fix: What was the inspiration for this line?

Travis Reilly: I’m a big Isles fan and I’ve always felt like there was a market for fan shirts that nobody was taking advantage of. The team store isn’t going to sell a shirt with Clutterbuck on it that says ‘Suck It, Ovie’ or Trotts & Tonelli flipping off the camera. But I think that’s the kind of stuff that fans get a kick out of and can get behind. I can be creative and I don’t have to worry about designs being too edgy.

Review Fix: Any plans on adding more designs?

Reilly: Yeah, for sure. The line is still very new, though, so I still need more eyes on the current product before I introduce new designs.

Review Fix: How have fans responded?

Reilly: The feedback has been 99% positive, there’re a few people here and there who want to play attorney and ask me if I have permission to use likeness and such. I highly doubt millionaire hockey players are going to have an issue with a fan making support shirts and making a small amount of money in the process, you know?

Review Fix: You guys have pics with players on your Instagram, how have they responded to your work?

Reilly: Yeah, I sent a few shirts to the Greiss family and they’re really stoked on it. At the moment, I think that’s the only player who is aware of the line. I’m hoping to get JT & Clutterbuck their respective shirts sometime soon.

Review Fix: Any chance you’ll eventually have fat dude sizes? 4X?

Reilly: Haha, that’s funny you ask, I had someone message me the other day asking for a 7X. The next time I have to print shirts, I’ll see if we can toss in a few bigger sizes.

Review Fix: What are your goals for the rest of the year?

Reilly: Get another design and or item out there, and then hopefully something for the playoffs. Obviously above all, I would just love to get some more exposure to help grow the brand.

Review Fix: Should the Islanders be buyers or sellers at the deadline?

Reilly: I think potentially both, but definitely buyers. I would really really like for them to add a power forward type of player that can score, throw hits, and stand up for guys when need be. My biggest issue with Okposo is that he could be in that role, but he’s not aggressive enough. I think every team needs a guy like Wayne Simmonds, Blake Wheeler, Scott Hartnell, etc. I think that’s what the Isles are missing. It would be great to land another solid D guy as well.

Review Fix: How can people help you spread the word?

Reilly: I guess just sharing our website link on their social media pages, and wearing the shirts at Barclay’s. I think people underestimate how effective word of mouth can be.

Review Fix: What’s next?

Reilly: Playoffs, I hope.

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About Patrick Hickey Jr. 14230 Articles
Patrick Hickey Jr. is a full-time Assistant Professor of Communication & Performing Arts and Director of the Journalism program at Kingsborough Community College and is the chairman of the City University of New York Journalism Council. He is the Founder and Editor-In-Chief of ReviewFix.com. He's also a former News Editor at NBC Local Integrated Media and National Video Games Writer at Examiner.com where his work was mentioned in National Ad campaigns by Disney, Nintendo and EA Sports. Hickey was also the Editor-In-Chief of two College Newspapers before he received his BA in Journalism from Brooklyn College. Hickey's work has been published in The New York Daily News, The New York Times, Complex, The Hockey Writers, Yahoo!, Broadway World, Examiner, NYSportScene Magazine, ProHockeyNews.com, GothamBaseball.com, The Syracuse Post-Standard, Scout.com and the official sites of the Brooklyn Aces and New York Islanders. His first book, The Minds Behind the Games: Interviews With Cult And Classic Video Game Developers was released in April 2018 and is chock full of interviews with legendary developers. His second book in the series, The Minds Behind Adventures Games, was released in December 2019. His third book, The Minds Behind Sports Games, was released in September 2020. His fourth book, The Minds Behind Shooter Games, was released in March 2021. The Minds Behind Sega Genesis Games and The Minds Behind PlayStation Games were released in 2022 and The Minds Behind PlayStation 2 was published in January 2023. Hickey is also a contracted comic book writer, currently penning his original series, "Condrey," as well as "The Job," "Brooklyn Bleeds" "Dem Gulls" and "KROOM" for Legacy Comix, where he serves as founder, owner and Editor-in-Chief. Hickey Jr. is also a voice actor, having starred in the 2018 indie hit and 2019 Switch, PS4 and Xbox One release, The Padre (also serving as English language Story Editor), from Shotgun With Glitters. The sequel, The Padre: One Shell Straight to Hell was released in February 2021- Hickey also served as a Story Editor and Lead Voiceover performer. He has also done narration and trailers for several other titles including The Kaiju Offensive, Relentless Rex and Roniu’s Tale. Hickey is also the lead voiceover performer on Mega Cat Studios’ upcoming title WrestleQuest, responsible for nearly 90 characters in the game, as well as Skybound's Renfield: Bring Your Own Blood, where he voices both Dracula and Renfield, as well as several other characters. He also stars in Ziggurat Interactive’s World Championship Boxing Manager 2, where he performs the VO of nearly every male character in the game. He also worked on the Atari VCS’s BPM Boy.

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